Our Brands

Our other brands

Unless specifically requested, we don’t sell by variety, we sell by TASTE and PURPOSE. Experience has taught us that great taste does not come down to just the variety, but the correct conditioning; balancing sugar versus starch levels, temperatures and soil types. 

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Itsy Bitsy

Our washed baby potatoes are carefully sorted and sized 35x45mm from ware crops – only the brightest skins will qualify for this brand. Itsy Bitsy potatoes are perfect as a cheaper alternative to a specific salad variety potato.

Guys Fries

Guys Fries is our classic chip shop potato brand. Guys Fries are carefully selected from the potato varieties most suited for chipping – creating the perfect crispy outer layer with a fluffy inside, at any time of year. Chipping is easy with each potato measuring at least 45mm. Available washed or brushed.

Potato Passion

For the biggest, crispiest chips, choose our Potato Passion brand. Each potato measures at least 60mm and is chosen from the best chipping varieties to give a flawless chip every time, every month of the year. Available washed or brushed.

Just Enjoy

Our all-rounder potatoes are a store-room choice, ready for anything. They offer a multi-purpose solution for roasting, baking, mashing or chipping. Each potato is at least 45mm in sized. This brand is available washed or brushed.

BIG Boy Bakers

When it comes to jacket potatoes, size matters. We select the best baking varieties to ensure a tasty, crispy skinned potato. Our BIG Boy 15kg bags come in counts of approximately 60, 50 and 40. Being size graded rather than weight graded, this range offers a price advantage over cartons and are supplied 80x bags per pallet.

RootZ

A weight graded Box Baker. As the carton states, the RootZ brand is ideal for the School and similar catering sectors; created to reduce Food Waste, the potatoes used in the RootZ range are a secondary quality - They may be a bit ‘wonky’ in shape, they might be a bit dull in appearance; but they will still offer fantastic tasting Jacket suitable potatoes. Each 15kg box comes in a count of approximately 60, 50 or 40, giving full flexibility over your required size.

RootZ 25kg Bag

As the Bag states, the RootZ brand is ideal for the School and similar catering sectors; created to reduce Food Waste, the potatoes used in the RootZ range are a secondary quality - They may be a bit ‘wonky’ in shape, they might be a bit dull in appearance; but they will still offer fantastic tasting multi-purpose potatoes. An ideal solution for high volume catering on a budget.

Plain Brown

Our most economical potato option, with no compromise on taste or quality. Available washed or brushed in 5kg and 10kg bags.

Chef’s Taste is our unique, gourmet range of fresh potatoes for chefs. Through collaborations with renowned chefs we have developed the ideal potato for every culinary discipline. Chef’s Taste is all about the taste and consistency, always assuring that the potatoes used are the best for purpose.