One to watch...
For the first time in years; a significant change is coming to the UK’s fresh produce aisles. A Cambridgeshire potato business is setting out to change how consumers buy fresh potatoes.
Chef’s Taste is an established fresh potato range used by chefs in the UK’s premium restaurants. Devised by Linwood Crops, Chef’s Taste presents the perfect potato for each culinary purpose: roasting, mashing, baking, chipping and salads. The brand ultimately assures the very best taste, all year round.
The complexities of great taste
The team at Linwood Crops have identified that the best tasting potatoes are not simply down to specific varieties but are influenced by a multitude of factors.
Regional soil types, husbandry, weather patterns, water applications prior to the day of harvest, tuber size, pre-storage conditioning, storage temperatures, control and flushing of air flows and various other contributory factors can all affect dry matters, fry colours and sugar to starch ratios; Ultimately, “how the potatoes will taste on the day is the aim”.
Linwood have proven through crop knowledge and precise procedures, that phenomenal taste can be available on any day, and season round. This ethos is echoed by Linwood’s dedicated and devoted growers who want to make the potato eating experience great again.